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Intel has not confirmed how its bundles will look, or the pricing options therein. But if Intel offers non-Disney/ESPN packages, those should theoretically cost a lot less - the rates of ESPN and other sports-bound networks push up the price of basic cable. And for all those people out there who don't at all care about sports, it might be nice to stop subsidizing it for everybody else. Again, Intel's Huggers didn't specify whether the company's new device, set to debut sometime this year, would break that contractual dilemma that gouges TV package prices. But he did mention a more 'flexible environment,' which sounds promising:
I agree that consumers want choice and convenience, but I think there is value in bundles. If bundles are bundled right, I think there's real value in that, and opportunities to create a more flexible environment where end-users have more choice than they do today. I don't believe the industry is ready for true à la carte.
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